"People hate insurance... But they hate worse the consequences of not having it. " Insurance Forum

"We still need to educate people on the need for insurance and help them through a process that is often more difficult than an online quote." Insurance Forum 

"....today's prospects want to choose their own adventure in how they get to know a company, its products, services, and/or its team. So they (the company people) design discovery opportunities (blogs, demos, technology, samples, interactive experiences, etc.) that simulate a Disney ride when it comes to capturing attention and engaging the audience." ndoi.com